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On average, advertisers spent more than $16 million on video advertising in Video marketing statistics indicate that this lucrative market will only. YouTube improved its percentage revenue growth from % in to % in It generated $ billion in YouTube advertising revenue to The US is a hotspot for YouTube advertising. $ Billion is generated yearly in advertising revenue, with more and more companies spending money on advertising. According to recent statistics on global advertising audience reach, YouTube boasts an extensive user base of over billion individuals worldwide as of. By , YouTube became the fifth most used social media platform for marketing, and in , 29% of advertisers found that pre-roll skippable ads were the most.
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